Fleetback started out as a project from a dealership manager that asked us to help him find a solution to a specific need.
He noticed that customer’s needs had changed but the automotive world didn’t change as fast. He wanted a way to reconnect with his customers and stand out from other dealerships.
So, together with him, we created it!
We immersed ourselves in his world, his dealership, how it works, and analysed his overall internal processes, pin-pointed some pain points and found areas of improvement.
Automobile has always been part of our mother company’s culture: ARHS, an international 1000 employees group founded and managed by a car fanatic (and Rallye pilot) himself.